Email marketing, sometimes referred to as "email blasting", is a relatively low-cost method for distributing information to a large audience. With email use on the rise, direct marketing via email provides a fantastic opportunity to build customer relationships and generate repeat business.Information such as number of successful deliveries, recipients who opened, total times opened, number of click throughs...are among the statistics that can be recorded.
Statistics from individual email blasts are easy to track. Information such as number of successful deliveries, recipients who opened, total times opened, number of click throughs, number of times forwarded and forwarded opens are among the statistics that can be recorded.
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